2011 Goals 6 Month Update
4 complete, 2 in progress, 4 to go! I cheated by adjusting some of the goals.
- IN PROGRESS: Live in Santiago Chile for 6 months and build a startup via StartupChile
- COMPLETE: (adjusted slightly. Got accepted, currently on leave)
Attend University of San Francisco - COMPLETE: (speaking to the MBA students at the #1 University in Chile on 7/4)
Be a guest lecturer in entrepreneurship at UT Dallas (invited) - COMPLETE: (I went on a 4 week motorcycle adventure instead)
Travel Europe for 2 weeks - Drive on the Nurburgring Nordschleife (car or motorcycle)
- Give 100 people clean drinking water through Charity: Water
- Get back into shape comparable to my wrestling days
- IN PROGRESS: Bring AllRendered up to $(private) yearly revenue
- COMPLETE:
Raise capital for new startup - Compete in a supermoto race
The original list is here.
Monthlong Motorcycle Adventure Part 1: Where and Why

Several weeks ago, I finished an adventure I’ll always remember. It was me, my motorcycle, and 1 month on the road to California. The above image is the exact route I traveled. First, some stats…
- Miles traveled: 5,600
- Vehicle: 2007 Yamaha R6 motorcycle
- Gas fillups: 42
- Number of different places I slept: 11
- Timeline: March 11 - April 11 (exactly 1 month)
It all started with a movie. Back in February I began getting the itch for a little adventure. One night I put in one of my favorites, Into The Wild. I’ll let my good friend IMDB give you a quick synopsis of what its about.
After graduating from Emory University, top student and athlete Christopher McCandless abandons his possessions, gives his entire $24,000 savings account to charity and hitchhikes to Alaska to live in the wilderness. Along the way, Christopher encounters a series of characters that shape his life.

I should add the movie is a true story. Now, I had no intention of hitchhiking or giving up all my possessions. However, it did inspire me to start looking into riding my motorcycle from Dallas to California for a couple of weeks. The idea started as a two week trip to San Francisco and blossomed into 4 weeks with main stops in Austin, Los Angeles, San Francisco, and Sacramento.
The trip was to serve three main purposes:
- I wanted to stay in San Francisco long enough to get a feel for what it would be like to eventually move my company there. I wanted to meet some other founders and get plugged into the startup scene.
- I wanted to clear my head and hear some varying opinions from successful people about their thoughts on entrepreneurs dropping out of college to pursue their business. One person I got to discuss this over coffee with was the founder of Priceline.com. Unforgettable. More on that in a future post.
- I just wanted a good old fashioned open-ended adventure, just me and my bike. I had already taken the semester off and I wanted to use the time to the fullest. Have fun and meet amazing people, that was it.
How To Best Measure Productivity Towards Your Goals
Over the last few months I’ve slowly developed a few habits that have allowed me to quantify the progress on goals I’ve set for myself. It’s been working really well for me so far, so I thought I would share as it may be helpful to others. Consider this a ‘how I work’ post.
“Personal productivity is inherently personal”
-Tim Ferriss during an interview in You 2.0 (a documentary on life hacking)
First and foremost, have some goals. I recommend coming up with a mix of personal and professional goals for yourself, it will keep you balanced and happy. Here are some of my goals for the year. I tweaked a couple since writing that but you get the idea. I’ve also accomplished several of them already (more on that later).

Keep them infront of you. I use a to-do app for Mac called Things and the corresponding iPhone and iPad apps that all sync together. In Things I add goals as projects. I keep most projects as ‘Inactive’ until I’m ready to focus on them. Projects go into ‘Areas of Focus’. In my case they are Personal, Obsorb, and AllRendered (my 2 companies). Each task relating to the goal goes inside that corresponding project.
Identify what is moving the ball forward. This is the most important part. When I add any task I tag it with either ‘proactive’ or ‘reactive’. If you write things on paper, just put proactive or reactive next to the task, its as simple as that.
Reactive tasks = a task that you need to deal with that doesn’t pertain to a goal you set. It’s incoming work.
Proactive tasks = a task that, once completed makes you one step closer to accomplishing a goal that you set.
